Brevity.

Located in the Columbia River Gorge near Hood River, Nice Incredible is the DBA for multimedia graphic designer Eric Baxter.

From branding and product packaging to responsive web design and user experience design, I’ve worked on just about every type of project you might think of over the last 15 years. It keeps things interesting.


Strategy & Positioning
Logotypes
Brand Marks
Identity Systems
Brand Guidelines
Packaging
Signage
Environmental Design
Campaigns
Book Design
Posters
Illustration
Responsive Web Design
User Experience Design
Apps
User Interface
Content Management Systems
Motion Graphics

The Goings On

New Release: Soap Layout and Mockup Tool for the Habitually Unclean
Are you a graphic artist? If yes, then at some point in your career you will be asked to design packaging for a bar of...

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New Release:  Inner Combustion I
After many hours of late night testing and debugging, Inner Combustion I (ICI if you like acronyms like we know you do) Photoshop Addon is...

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Branding the old fashioned way
Snippet from the hand lettering process of a brand development project. After much discussion with the client (who shall remain nameless until the project is...

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OFF to New Seasons (update)
One Fork Farm’s caramels have been accepted into all 17 New Seasons locations. First things first:  awesome things happening to wonderful people. Second things second:...

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Beer POC
An unused proof of concept animation experiment (sorry, you only get a static screenshot). Loads of fun to work on, but it’ll likely just go...

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OFF to New Seasons
I’ve been working with One Fork Farm on a small display box for New Seasons. The size requirements and tight space on the shelf present an interesting challenge:...

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Going Local
After working with clients of all sizes from around the world, Nice Incredible has put down roots in Lyle, WA. The goal is to connect and...

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#FBF Time
While digging through ancient projects, this little gem popped up. Completed around 2007 for Campbell Salgado Studio in Portland, OR. Good times!...

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Early Permaculture Layout
Lately I’ve been familiarizing myself with an isometric plugin for Photoshop to dabble with some permaculture layout ideas. This is an early stage experiment....

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Testimonials

Eric designed a full branding package for our farm, including logo, product packaging, business cards, signage (including custom font styles and colors) and worked with printers/sign makers on our behalf. We simply could not be happier with Nice Incredible Studio! Eric is truly incredible to work with (and nice too). Aside from the fact that his creativity and artistic talent are unparalleled, what sold us on Nice Incredible is that Eric actually listens to what you say, interprets that into something beautiful, and then refines it until it's perfect for you. When we first started working with Eric, he was designing our farm logo, and when he submitted a draft for us to review, it came in an email that told us to take a look at it, critique it, tear it apart, and then we'll go from there...turned out that it was perfect and we loved it, but from the beginning, Eric let us know that this is our logo, and our packaging, and it needs to be right for us. Through all of the projects we've thrown at Eric, he's been consistently patient, professional, fast, and very reasonably priced. In the future, we plan on having Eric work on our web design and help us to propel our brand even further as we grow.
David HerzogOne Fork Farm
NiceIncredible has provided on-going design services for me since 2004 for a number of different ventures. Included were logo design, branding work, website design (complete with store) and innumerable pieces of print collateral and advertisements. Eric and NiceIncredible are BY FAR the most professional and talented design firm I've had the pleasure of working with. Every project has been delivered on time, on budget and has exceeded expectations. This firm has the rare ability to take a concept from a fairly vague description and flesh it out quickly. I owe much of my companies' branding success to the work this firm has provided us over the years.
Mikael NaramoreTerrestrial Media
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