Terrestrial Records
Project Details
Date
May 16, 2015Client
Terrestrial RecordsSkills
BrandingProject Description
Terrestrial Records (located on SE Hawthorne Blvd in Portland, OR) branding was completed in 2007. The partners requested something:
- Earthy
- Electronic
- Circular
The final logo mark sported a tree whose roots were the electronic “grounding” symbol.
The logotype is a customized version of the Univers font, designed by Adrian Frutiger in 1954.
Several variations of the logo mark were created as seasonal delighters and used in promotional material.